Overview

As a product manager, we must always ensure that we are properly advocating for the needs of our users.

To do this, we must talk to them and distill their feedback into key insights. Here are a few tools to help make this process as seamless as possible 👇

Tools

Noty.ai

• What is it: AI-powered meeting transcription tool
• How to leverage it:
  • While recording an interview with a user (assuming you get their permission), Noty will automatically transcribe the meeting call into notes format.
  • Noty will also highlight key takeaways and action items.
• Example:
  • Here’s the demo video that Noty provides on their website:

https://www.youtube.com/watch?v=unQIx8hQFPM&t=92s&ab_channel=NotyAI

Zyro

• What is it: An AI heat-mapping tool

• How to leverage it:

  • If running usability testing, it can help determine where users are gravitating towards on a web page.
  • You can also upload a mock-up of a web page and it can predict where it thinks users will gravitate towards before even doing any testing

• Example:

  • Here’s a screenshot I uploaded of the main Notion page for this tool kit. While the page is extremely basic, it makes it clear what users will hone in on first.